INCREASE TECHNICAL AND VISUALIZATION SKILLS

ALONG WITH ZICA'S PROGRAM COMPLETION CERTIFICATE, THE STUDENT CAN APPLY FOR MULTIPLE CERTIFICATES FROM GOOGLE, FACEBOOK, HUBSPOT, LINKEDIN ETC.

LEARN FROM GOOGLE CERTIFIED PROFESSIONALS

PROGRAM IN DIGITAL MARKETING (3 AND 6 MONTHS)

OVERVIEW

Learn from the Professionals

Digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Learn from Google certified professionals.

Become a professional artist

While the term Digital marketing covers a wide range of marketing activities, this program deals with types of digital marketing & important terminologies, web advertising and fundamental components, Google Adwords & account setup, search engines and marketing, SEM in modern business, display advertising, e-mail marketing, mobile marketing, Social media strategy, Google Analytics etc.

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PROGRAM HIGHLIGHTS
  • Increase technical and visualization skills
  • Learn complete digital marketing pipeline
  • Placement support
BE INDUSTRY READY

At the end of the program, the student can be part of any existing strong digital marketing team or individually work comfortably with deep domain understanding of digital marketing, social media and brand management.

DELIVERY METHOD
  • Weekday batches: 5 days a week (2 hours per day)
  • Practical session backed by theory explanation
  • Practical assignment and Project based learning
  • Industry-aligned creative and technical programs

PROGRAM OUTLINE

EMERGING STUDENT PROFILE

The program completed student can create strategic plans, develop business cases and formulate the digital marketing strategies for any client. They can be part of any existing strong digital marketing team or individually work comfortably with deep domain understanding of digital marketing, social media and brand management. He or she can develop a digital marketing solution strategy spanning across Web Analytics, SEM, SEO, Display, Affiliate networks, Social media marketing and site experience optimization.

PLACEMENT OPPORTUNITY

After successfully completion of the said program, a student is eligible for following job categories.

Digital Marketing Manager                                                        Search Engine Optimizer                                                      SEM Manager

Social Media Marketing Manager                                           Content Marketing Manager                                                 Inbound Marketing Manager

Web Analyst